Markets · Broken Arrow

Home of the flagship.

Broken Arrow is where the Estate at Sunset — six bedrooms, a private lighted pickleball court, sleeping 22 — performs at the top of the Tulsa market. It's our clearest proof of what a large, well-run home on this side of the metro can earn.

Roughly $165K in revenue last year, at about 65% occupancy, with peak weekends over $1,000 a night. If you own a large home here, those are the numbers worth a conversation. See the full case study.

Market snapshot

The numbers behind the market.

Broken Arrow sits east of Tulsa with acreage lots, newer luxury builds, and easy drive-to access — a strong fit for the large-group product. The flagship's realized performance is the most honest snapshot we can give of what the top of this sub-market looks like.

~$165KFlagship revenue, last 12 monthsapproximate
~65%Flagship occupancyapproximate
~$695Realized nightly ADRapproximate

Figures are the Estate at Sunset's realized performance from our own KPI data — one property, not a market average — and are pending final verification and owner consent to publish.

What wins here

Large, high-end, and built for groups.

The Broken Arrow homes that reach flagship-level numbers share a profile. They tend to have:

  • Five or more bedrooms with real capacity — the reunions, retreats, and multi-generational trips that fill a large calendar book by headcount.
  • A signature amenity that sells the trip: a private court, a resort-grade hot tub, an 800-square-foot game room — the reason a group chooses an estate over a block of hotel rooms.
  • Space that photographs like it feels — chef's kitchen, spa-grade primary suite, outdoor gathering areas for ten or more.
  • Room to breathe: acreage or a private lot, so the home reads as a destination, not just a large house.
How we run one

The exact system behind the flagship's numbers.

We don't run your Broken Arrow home differently than we run our own flagship. Dynamic pricing with weekly human review holds event weekends at the top of the market and fills soft weeks deliberately. Direct rebookings through staytulsa.co keep reunion groups off the OTA fee. Turnovers are checklisted and photo-verified in Breezeway.

The pickleball court is the clearest example of the philosophy: amenities aren't decoration, they're revenue drivers, and we program and market them as such. That's how a home reaches ~$695 realized ADR at 65% occupancy without sitting empty.

The next step

Own a large home in Broken Arrow?

Those flagship numbers are the ones we'd like to talk about for your property. Book a discovery call, or ask for a free revenue estimate — an honest, human-prepared read on what your home could earn here.